Client: Andrea Seeney, JD, Luxury Realtor with Atlanta Fine Homes Sotheby’s International Realty (selection of images from full set below).

Background: After working with Andrea several years ago on branding images to fill the pages of her new website, she wanted to collaborate once again on images to build on her previous session. This time, we wanted to do more lifestyle and environmental portraits in typical real estate environments that depict her day to day as a savvy attorney and luxury realtor.

Strategy: Andrea wanted images that she could use not only on her website, but also on social media, mailers, etc. While consulting with Andrea, she communicated that she wanted to show off her not only the her results-driven, savvy, expert professional persona, but also show her friendly, high energy, colorful, approachable, outgoing personality.

Execution: We used two of Andrea's clients' luxury listings, in order to depict her in her everyday realtor environment. We shot both exterior and interior lifestyle photos, including a series of headshots. We also depicted her working on the go, as she often does when preparing contracts, negotiating deals and creating innovative solutions for her clients. She opted for two different versions of professional attire, one with a pop of color to show off her fun and colorful side, and another more traditionally professional outfit.