Client: Kelly Conrad & Co., an interior design firm creating thoughtful, layered spaces that balance beauty, practicality, and a highly personal approach. Kelly Conrad brings an artistic eye and hands-on expertise to projects ranging from furnishings and finish selections to renovations and new construction. 

Background:
Kelly was preparing for a full website relaunch and wanted a cohesive library of brand imagery that would communicate not only her aesthetic, but also the personality and process behind her work. The goal was to create images that felt elevated and design-forward while still warm, natural, and approachable. 

Execution:
We designed a lifestyle branding session in Kelly’s own beautifully curated home, incorporating three looks and a mix of portraits, headshots, and behind-the-scenes imagery. We photographed Kelly interacting naturally with the materials and details central to her work, from fabric and paint selections to styling and design elements, creating a versatile collection of images that showcases both the designer and her creative process. The result is a cohesive image library that feels organic, polished, and authentically reflective of the Kelly Conrad & Co. brand.